Social Media

What is Social Media Marketing?
Social media marketing is the process of gaining website traffic or attention through social media sites.
List of Social Media Sites -:
  • Facebook 
  • Twitter
  • Google+
  • Linkedin
  • Youtube
  • Instagram
  • Pinterest
  • Stumbleupon
  • Tumblr
  • Reddit
  • Quora

Best Social Media Tools -:
  • Buffer
  • Hoot Suite
  • Klout
  • IFTTT (If this then that )
  • Canva
  • Twellow
  • TweetDeck
  • Twitonomy
  • Pablo
Facebook
Objectives of face book:
  1. Build
  2. Connect
  3. Engage
  4. Influence
The Facebook Page makes your business:
  •  Discoverable: Once people search for you on Facebook, they'll be able to find you.
  •  Connected: Have one-to-one conversations with your customers, who can the Web page, read    your posts and promote them with friends, and check in when they visit.
  •  Timely: Your Page can help you to reach large groups of individuals/of men and wome/|of    folks frequently, with messages tailored to their needs and interests.
  •  Insightful: Analytics on your Page will give you a deeper understanding of your customers and  your marketing activities.

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When you set up your Web page/Webpage, you can request a web address such as "facebook. com/yourgreatcompany", which makes it simple to find. To increase the impact, include this address on your business card, website and other marketing materials.

Remember: Your Page is an extension of your business. It's an easy way to share updates and more with the people who matter most. It's ready to help you engage your customers on desktop and on mobile.


Location
Reach your customers in the areas where they live or where they do business with you. Target adverts by country, county/region, postcode or even the area around your business.

Demographics
The customers your business serves are on Facebook. Choose the audiences that should see your adverts by age, gender, interests and even the languages they speak.

Interests
When people are interested in your business, they're more likely to take action on your advert. Choose from hundreds of categories such as music, films, sport, games, shopping and so much more to help you find just the right people.

Behaviours
You know your customers best, and you can find them based on the things they do – such as shopping behaviour, the type of phone they use or if they're looking to buy a car or house.

Connections
Reach the people who like your Page or your app – and reach their friends, too. It's an easy way to find even more people who may be interested in your business

Twitter
Twitter is a free social networking microblogging service that allows registered members to broadcast short posts called tweets. Twitter members can broadcast tweets and follow other users' tweets by using multiple platforms and devices. Tweets and replies to tweets can be sent by cell phone text message, desktop client.
We can include 140 Char for the Single Post. 

Why Twitter Ads?
  • Build an audience
  • Website Traffic + Sales
  • Promote your App
  • Brand Awareness

Social Media Tools

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Buffer - Buffer providing user to schedule posts to Twitter, Facebook ,Linkedin, Google+  etc. We can sink any three social media account and schedule the post at all three social media together.

Pablo - Create beautiful images in seconds. Share them to all of your social platforms!

What is use of hootsuite ?
Hootsuite is one of many tools referred to as a “Social Media Management System” or tool. It helps you keep track and manage your many social network channels. It can enable you to monitor what people are saying about your brand and help you respond instantly. You can view streams from multiple networks such as Facebook, Twitter and Google+ and post updates or reply directly. With so many networks for businesses to manage, it’s no doubt Social Media Management tools have become so popular and relied upon by many companies today. 

Twitonomy -Link to our Twitter account . and we can come to know our Twitter insights  and download any user's retweeted & favorited tweets , and Monitor tweets from your favorite users, lists and keyword searches, Backup/export tweets, retweets, mentions and reports to Excel & PDF in just one click.

TweetdeckTweetDeck users can tweet, reply, retweet, favorite, send Direct Messages and manage and monitor multiple accounts and streams, all in one single interface. Accounts can also be followed, muted or blocked, and users can view Twitter profiles, all within TweetDeck.

Twellow -  Twellow  basically like Yellowpages , With 100+ Categories. That helps you narrow your search into specific niches where you can find who you are looking out for , Twellow also called categories wise search tool.

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